Gijs Huisman

Senior researcher at the Digital Society School in Amsterdam working on digital/physical technology interactions.

Best paper award at ACE’16


Our paper “A Moving Feast: Effects of Color, Shape and Animation on Taste Associations and Taste Perceptions” has won a best paper award at the ACE’16 conference! In the paper we detail a number of studies in which we investigate how animated projections on top of, and around food can alter a person’s initial impression and actual taste of food.

Digital nature

For the past couple of months I have been working on a short-term project together with people from the behavioral science and design departments of our university, as well as with KAIST in South Korea. In the project, we design and evaluate an ambient display that shows digitalized versions of natural landscapes. The idea is that, especially when such natural landscapes are well designed, taking into account how people generally perceive nature, the view of a natural landscape can positively influence people’s wellbeing and resilience. Eventually, we want to follow up on the initial designs and evaluations of the landscapes that we created, and test the ambient display in elderly home and hospital ward.

Tasty Bits & Bytes at The Future of High Tech event


Though technically not a startup (yet, anyway), we were invited to show our Tasty Bits and Bytes project at the Future of High Tech event in Enschede. The event was part of the Startup Fest Europe, which is an effort to stimulate the growth of startups within Europe. The main event featured headline grabbing speakers such as Apple’s Tim Cook and Neelie Kroes (soon to be an adviser of Uber and board member of SalesForce).

At the Future of High Tech event we showed a setup that a group of students has been working on as part of the TB&B project. The setup was constructed for an experiment on the influence of visual stimuli on the perception and experience of flavor in yogurts. It works by projecting different shapes of different colors and with different animation speeds over a cup of yogurt.

We are currently analyzing the results of the experiment so more on this soon!

New page: public speaking

I have decided to add a new page to this website. The page carries the title “Public speaking” and contains information about talks, interviews or workshops I will give or have given.

Papers at EuroHaptics’16

Two papers that I (co-) authored have been accepted as technical papers at EuroHaptics’16! Both papers deal with a related line of research I have been working on, namely affective (stroking) touch sensations and pleasantness responses to such sensations. In one paper we investigated whether pleasantness responses from vibrotactile stroking sensations would be judged in a way comparable to real touch. In the other paper we looked at how visual information about the object that is touching, influences pleasantness perceptions.

Workshops at EuroHaptics’16 and ICMI’16

In other workshop-related news: I’m co-organizer of two workshops that were accepted at EuroHaptics’16 and ICMI’16. The workshop at EuroHaptics will focus on the use of social touch in human-robot interaction. We are actually planning to design a small experiment during the workshop which we will then run during the conference. Should be exciting!

The ICMI’16 workshop is related to the Tasty Bits & Bytes project that I’m involved in, and will focus on technology in human-food interaction. More information about paper submissions for this workshop will follow soon.

ThingsCon Salon Internet of Touch workshop


This Friday, the 1st of April, I’m co-organizing a hands-on ThingsCon Salon workshop about the Internet of Touch. In the workshop we’ll be talking about how we can use insights from research into social touch for the design of haptic wearables and connected products. We will look into the role that haptic will play in a variety of applications, and you will get to experience and design some haptic interactions yourselves. The workshop will be held in Amsterdam at There are still a few places available for the workshop, so register quickly if you want to participate. Hope to see you Friday!

January 28th: Tasty Bits & Bytes/Media Technology exhibition at Fooddock Deventer

Schermafbeelding 2016-01-25 om 17.09.40

Every year at HMI we organize the Media Technology course in which students build installations that focus on unusual uses of technology. This year the theme of the course was related to our very own Tasty Bits & Bytes project: Future Foods. We are very happy to announce that we are collaborating with Fooddock in Deventer to exhibit the students’ work. On the 28th of January from 17:00 until 20:00 six student groups will showcase installations that combine technology with food in interesting ways. Check here for more info (in Dutch).

TEDx talk: Social Touch Technology



My TEDx talk about Social Touch Technology and the importance of social touch is now online! Check it out here! Also, please feel free to share the video with as many people as possible! More views means a higher chance of it ending up on, which would be awesome!

Registration for the 2nd Dutch Touch meeting


On the 3rd of July of this year we organized the first Dutch meeting on the study of social and affective touch (see here for a report). I am happy to announce that our second meeting will be held on the 20th of January 2016, from 13:00 until 17:00 and is again sponsored by the 3TU research centre Humans & Technology. Everybody who is interested in the topic of affective touch can register (for free) for this second meeting. We will discuss a number of issues central to the topic, look for ways in which to collaborate, and offer you the possibility to showcase your work in the form of a demo.

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